Ads MacroFactor runs on Meta (Facebook / Instagram) and the App Store. Open a Meta card to see the ad copy and why it likely works.

Meta (Facebook / Instagram)

No active Meta ads found as of Oct 23, 2026.

Apple Ads (App Store)

Countries where ads ran (EU)

3 countriesof 25 in the EU

View in Apple's Ad Repository

Last shown Oct 19, 2026 · 28 ad records in the last 90 days (counted per country and format)

How the ad looks

Apple only publishes ads shown in the EU, so US and Japan ads, keywords and spend aren't included. Source: Apple Ad Repository

MacroFactor

Health & Fitness

Est. Max Revenue$200,000/mo

Onboarding Steps35

Meta AdsNone

Apple Ads3 EU countries

Website App Store Google Play

A science-based calorie and macro tracker that adjusts your targets weekly to match your metabolism. It promises no ads and no selling of data, and offers AI photo calorie tracking and fast food logging.

UX Highlights

Onboarding is about 35 screens, split into three chapters (Basics, Goal, Program) with a roadmap screen before each. It asks detailed questions on sex, weight, body fat and exercise experience, and explains the calculated calories in a chat-style flow where users can reply "How did you calculate that?"

Monetization

Three plans (1, 6 and 12 months), with the 12-month plan tagged "Most Popular" and shown with a struck-through original price. The button starts a 7-day free trial, and two feature screens come before the paywall.